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Marketing Specialist, Office of Technology Commercialization - Georgetown University

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Requirements

Marketing Specialist, Office of Technology Commercialization - Georgetown University

The Marketing Specialist is critical to the success of the Office of Technology Commercialization and is responsible for working with managers to become familiar with new and existing technologies, conducting research to find prospective licensees and making initial and follow-up contact with prospective licensees.

As part of this outreach, the Marketing Specialist will organize and participate in marketing events and conferences, as well as coordinate the preparation and production of marketing material. Additionally, the Marketing Specialist is responsible for maintaining industry contact information and technology marketing history in a database. Successful marketing of the University's intellectual property is crucial to licensing and commercialization of the IP.

Work Interactions

The Marketing Specialist reports to both the Senior Director in OTC and the VP for Technology Commercialization. This position works closely with licensing managers in the development of marketing strategies for new and existing technologies that are part of the OTC portfolio. The Marketing Specialist also interacts directly with prospective licensees

MAJOR DUTIES

• Generates marketing materials such as techbriefsm cover letters and informational packages etc for technologies
• Identifies targeted companies and appropriate contacts to whom marketing materials are to be sent
• Develops and executes technology marketing campaigns with input from inventors and licensing managers.
• Produces and updates technology materials for OTC website and use at tradeshows and other events
• Drafts confidentiality agreements for use with interested potential licensees as appropriate with oversight from OTC licensing professionals.
• Assembles technology bundling packages for targeted marketing
• Obtains and records feedback and resultsof marketing campaignson technologies
• Maintains and updates technologylistingand other OTC promotional information on websitesand social media
• Supports activitiespertaining to the overall promotion of the OTC
  
  Qualifications
  
  An advanced technical degree, preferably in life sciences - in combination with either a business degree and/or 2 years of experience/training in marketing early stage technologies
  
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  Submission Guidelines:
  
  Please note that in order to be considered an applicant for any position at Georgetown University you must submit a cover letter and resume for each position of interest for which you believe you are qualified. These documents are not kept on file for future positions.
  
  Need Assistance:
  
  If you are a qualified individual with a disability and need a reasonable accommodation for any part of the application and hiring process, please click here for more information, or contact the Office of Institutional Diversity, Equity, and Affirmative Action (IDEAA) at 202-687-4798 or ideaa@georgetown.edu.
  
  Need some assistance with the application process? Please call 202-687-2500. For more information about the suite of benefits, professional development and community involvement opportunities that make up Georgetown's commitment to its employees, please visit the Georgetown Works website.
  
  EEO Statement:
  
  Georgetown University is an Equal Opportunity/Affirmative Action Employer fully dedicated to achieving a diverse faculty and staff. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, color, religion, national origin, age, sex (including pregnancy, gender identity and expression, and sexual orientation), disability status, protected veteran status, or any other characteristic protected by law.
  
  Benefits:
  
  Georgetown University offers a wide variety of comprehensive and competitive benefits. Benefits packages include comprehensive health, dental and vision plans, disability and life insurance coverage, retirement savings programs, tuition assistance, voluntary insurance options (including group legal, accident, and critical illness), and much more. Whatever your need, the Office of Faculty and Staff Benefits will be standing by to support you. You can learn more about the benefits offered to eligible faculty and staff at https://benefits.georgetown.edu or view the online interactive benefits guide for more information.
  
  
  To apply, visit https://apptrkr.com/2648021
  
  
  
  
  
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